The Farmers Club Pinnacle Awards, now in their 21st year, are a regular fixture in the academic calendar and present a unique challenge for students to demonstrate their potential.
Eight students studying and preparing to work in rural and land based industries compete as finalists for the top prizes in The Farmers Club Pinnacle Awards. These Awards provide students who are planning to work in the agricultural industry an opportunity to demonstrate their potential and receive a valuable cash prize. Students who enter are encouraged to develop innovative, competitive and realistic business strategies that also meet the wider environmental requirements.
Participation should involve very little additional work. Tutors select and submit up to two projects which may form part of normal coursework. These are assessed against defined criteria and aims of the award scheme by a panel of judges from The Farmers Club, ADAS and The Cave Foundation. The panel is currently chaired by Professor Bill McKelvey OBE.
Short listed students are invited to The Farmers Club in London for an interview and provide a presentation of their project. The prizes are presented to the top 3 at a formal dinner on the same day with the panel, friends, families and lecturers.
A total of £6,000 in prizes for the Awards is most generously donated by The Cave Foundation. Administration and other support is given by ADAS and The Farmers Club.
The purpose of the Awards is to:
- Stimulate and encourage an innovative approach to business management within a context of productive farming which minimises environmental impact.
- Provide encouragement to students to develop and enhance their knowledge and application of budgeting, financial assessment, commercial viability and the environment.
- Demonstrate an awareness and understanding of the issues involved in securing our food and enhancing the environment
- Develop problem-solving skills
- Provide an opportunity for students to develop communication andpresentation skills.